Objective

As the Art Director, your objective is to lead the development and execution of visually compelling concepts that drive the success of marketing campaigns. You will ensure that all creative work reflects the brand identity and effectively meets the objectives of our clients

Responsibilities

Develop and execute visual concepts for marketing campaigns: o Work with the creative team to understand the campaign strategy and client brief

Develop visual concepts that are aligned with the campaign strategy and client brief, as well as the target audience

Share the visual concepts with the creative team and client for feedback and approval

Create and manage design elements

Create and manage all design elements for marketing campaigns, such as logos, typography, and imagery

Ensure that all design elements are consistent with the brand and campaign strategy

Work with the production team to ensure that all design elements are produced accurately and on time

Collaborate with copywriters

Collaborate with copywriters to ensure that visuals and text are integrated effectively

Review and provide feedback on copy to ensure that it is consistent with the visuals and campaign strategy

Work with copywriters to make changes to the visuals or copy as needed

Oversee the production of all campaign materials

Oversee the production of all campaign materials, such as ads, landing pages, and social media content

Work with the production team to ensure that all materials are produced accurately and on time

Approve all final materials before they are released

Ensure that all creative work is on-brand and meets the client's objectives

Review all creative work before it is finalized to ensure that it is on-brand and meets the client's objectives

Make changes to the creative work as needed to ensure that it meets the client's standards

Requirements

Bachelor's degree in Graphic Design or Visual Arts

Minimum of 5 years of experience in graphic design or art direction

Proficiency in Adobe Photoshop, Illustrator, and InDesign

Strong leadership skills with experience supervising a team of designers

Ability to review and approve designs, artwork, photography, and graphics developed by other team members

Excellent communication skills

Ability to develop detailed timelines and manage multiple projects simultaneously